Social Media & Digital Marketing

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Did we mention we’re social media obsessed?

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We increase visibility and awareness of your business, products and or services, and engage directly with your existing and potential customers through social media marketing. We learn about you, as you the people are the brand. In addition, we can help you to reap the benefits of advertised social media posts, helping you to target and engage with your further potential customers based on their age, interests, gender and location. A social media marketing campaign will be tailored to you and your business’ needs. With audience acquisition and the production of engaging social content, we can ensure your social media marketing is done effectively.

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Insight into what we cover

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Visibility

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By immersing ourselves in your brand we gather insights and discover how we can leverage demand and opportunities for conversion.

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Sales

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Converting a social fan to enquiring and purchasing customer is our ultimate goal, and all of our activities will be designed to move customers down that path.

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Engagement

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We combine the right brand messaging, tone of voice and a carefully planned content calendar to increase conversation around branded content and direct targeted customers towards conversion.

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Strategy

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We work with you to create an effective social strategy for your brand. Our activities will be tracked and monitored to allow us to assess what tactics are working for you and providing the most value.

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We take a strategic approach to help you create content that is relevant and valuable to your target audience.

“Conventional advertising” has moved on. There’s that much content produced nowadays that most of it gets swallowed in the internet ether. It’s no longer how much money you put into advertising, it’s more about the originality and the strategy behind it; as well as the overall the engagement and consumer reach you will gain from it. 

Not only do we create fresh content, but we also can offer you a new strategic approach to producing meaningful content that is appealing to the eye, excitable and pulsating – and most importantly it will be SHARED!

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We eat sleep and breath digital marketing, for us at Easson Media its not a job it’s our passion.

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When it comes to paid advertising options, a smart PPC campaign (primarily Google AdWords) is still one of the most cost-effective methods your business can employ. You can get more bang for your buck – or pound – with prime placement on search engines where you only pay if a user clicks on your ad and heads to your page.

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Localised search, or Search Engine Optimisation (SEO), is all about helping people to reach your website in a natural way, allowing the engagement to feel as genuine and user-led as possible. While some people are tempted to move away from traditional SEO in favour of focusing entirely on social ads and the like, research suggests that 93% of online traffic still begins with typing into a search engine.

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Remember, effective SEO isn’t just a one-time fix

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It’s no easy task to optimise a website. It takes a lot of different skills, including coding, copywriting and design. At Easson Media, we handle everything under one roof with our in-house team of specialists, so we can take care of every aspect of your SEO strategy.

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Whether your site needs unique new content or technical work behind the scenes, you can leave it all in our capable hands. We’ve been doing this for a long time – we know what search engines like to see, which means we know how to get your website ranking.

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Our new Summer/Winter 2018 packages

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Social Media Management

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Let us show off your business digitally. We will manage all aspects of your social platforms and accounts – with a strong consistent branding guideline. We’ll create engagement, reach and a well-established brand.

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Live Event Coverage

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We will cover the entire event, socially. Whenever your company participates in a live event, whether it’s a charity dinner, trade show, or full-blown extravaganza, we cover the entire thing via social media!

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Social Workshops

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Become a social whiz! We provide Social Media Training to individuals and organisations. Our training is bespoke to each client and their needs, we share all our tricks of the trade for you to become a social guru.

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Fully responsive websites, built for marketing

Your website is the hub to your marketing. So, why would we build it without marketing in mind? We don’t just deliver the website, we proactively look long term to improve it, through our strategic requirements such as Search Engine Optimisation and Pay Per Click. Meaning your website’s ready to go to market, when you’re ready to hit the button.

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Let’s work together

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